AIDA Model Infographics Powerpoint Template



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AIDA is the acronym for Attention, Interest, Desire, and Action. It is a list of events in customer engagement process. These four steps encapsulate the customer journey, also known as purchase or customer funnel. The functions involved in AIDA marketing are:

  • A – Attention (awareness): Where customer becomes aware of product or service through advertising. This is the point where company creates content to capture attention of target customers. For example, advertising end results or expectations.
  • I – Interest: Providing useful information about product or services that will fulfill customer needs. The information should highlight benefits and value in a way that consumers may understand.
  • D – Desire: This is the point where customer is clear about requirements and evaluate his options.
  • A – Action: The available options that lead customers towards taking action. For example, free trials and promotions.

AIDA Model Infographics PowerPoint Template is a business marketing presentation. It presents 4 steps strategy funnel with colorful components of PowerPoint. This fully customisable infographics help to present AIDA model to the audience in a creative way. There is different slides for each stages. So, don’t waste hours trying to create the perfect presentation, just download this ready to edit the infographics template. Impress your audience using the AIDA Model Infographics Powerpoint Template.


  • Professional Infographics with different slides
  • Black background will be comfortable for classroom presentations
  • Easy and fully editable (shape colour, size and text)
  • Vector graphics 100% fully editable
  • 16:9 widescreen format suitable for all types of screens
  • Our templates can be used for school classes, business purposes, and commercial purposes. All rights reserved by DesignedEra
 You can add more icons from Flaticon

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